BRANDING YOUR BUSINESS FOR THE WORLD TO SEE!
The definition of Branding is the marketing practice of creating a name, symbol or design that identifies and differentiates a product or company from others. An effective brand strategy gives you a major edge in increasingly competitive markets. Your brand is your promise to your customer. It tells them what they can expect from your products and services, and it differentiates your offering from that of your competitors. Your brand is derived from who you are, who you want to be and who people perceive you to be. Good branding, together with equally good marketing strategy can move your company forward in leaps and bounds!
CORPORATE LOGO DESIGN
The foundation of your brand is your logo. This is your tool to build your company’s identity as part of a trade mark or brand. Your first marketing objective when entering the business arena is to attract attention with s strong logo. Your logo is your personal representative and should reflect favourable thoughts and feelings about your business. It’s your calling card so it needs to be easily identified and memorable. An example of a good corporate logo will contain an intelligent combination of shapes, colours and typefaces, simple, yet sophisticated and conceptual to the company’s nature. Logos also need to be designed in such a way that they can be easily applied to all types of merchandising items. A logo is a core identifier and face of a company, a product, a service or a performance, so it must be original and memorable for a greater marketing impact. After all good impressions will always last!’
Above are some examples of logos from our portfolio. More logos and other work are available in our full portfolio.
This is where your logo comes to life. Compliment your business image with a beautiful stationary kit including: Business Cards, Letterheads, DL Envelopes, Compliments Slips, Mouse Pads, Personalised Pens and Pencils etc. Well designed stationary always makes a business look more professional so naturally it makes sense to ensure yours meets the criteria. Nothing spells out ‘a waste of money and effort’ as does a badly designed business card. We can design beautiful personalised stationary kits that can raise your profile and make your business stand out well above the rest. We also offer Design & Print package deals for individual items or complete kits. Give your business the ‘edge’ that it deserves and talk to us about rebranding. We’d be happy to hear from you.